Following the end of the most successful Olympic and Paralympic Games ever, I’m left wondering what we can learn from it.
Here’s our top 3 things:
1. Can I help you?
The Games Makers proved that motivation is far more important than money when it comes to performance. Every single one of the 70,000 volunteers had a smile on their face and was eager to help.
There were four key things that set them apart:
- Knowledgable – every single volunteer was knowledgeable about their role, and if they didn’t know the answer they knew someone who did.
- Approachable – they smiled, all the time, and you wanted to speak to them. Imagine if it was like that every time you went into a shop.
- Identifiable – I must admit that we had our doubts about the uniforms at the start. But they were so distinctive that you could spot them a mile off. And interestingly, the Games Makers valued the uniform and wore it with pride.
- Motivated – they sought out people who needed help and provided support. If you didn’t need any help then there was always a high-five, a smile and a positive comment to send you on your way.
And it wasn’t only the Games Makers, the Armed Forces and Police also provided an excellent service (and a heap of high-fives too!!) From this point forward let’s keep that ethos alive in our shops and businesses and prove that it wasn’t a one-off!
2. It’s the small stuff that matters!
The organisation of the Games was amazing!
In the lead up to the Summer I must admit that I was unsure whether we would pull it off and I was officially a routed doubter (as Boris put it)! The transport was impeccable; signage was clear; access to the venues was quick and straight forward; exiting the venues late at night was a breeze; and all this was backed up by support from the volunteers and staff. Every single part of the customer journey to and from the venues had been carefully considered, as had the design of the Olympic Park and other venues.
There’s a lot to take-away from the amount of planning and organisation around the Games. But the most impressive thing was that even the small things had been considered. People often say ‘Don’t sweat the small stuff’, but it’s the little touches that can make the difference between a good experience and a truly great one.
3. You can do it!
Whether it was the building of the Stadium, winning a medal or just crossing the finishing line, there was enough inspiration in the delivery of the Games and the performance of the athletes to keep us going for the next four years!
I take my hat off to Seb Coe and the London 2012 team for the incredible achievement of delivering a successful Games and to all the other agencies involved in making it safe and getting us there and back. However I am still in awe of the athletes, both Paralympians and Olympians, who trained for four years and stepped up to perform to their limit. It proves that with hard work, preparation and planning, you can do anything! Go for it!