Live-action promotional video created for crisis charity, Feed London. Filmed and edited by Dreaming Fish Productions.
The project
In December last year, we were approached by London-based charity, Miracles, (who help families in crisis) to create a promotional video for their supporting project, Feed London, a charity which “addresses poverty directly and fights for changes in the law to achieve fairness and real equality”, to create a promotional video which would help raise awareness around the fantastic work they do in supporting families that are struggling all over London. Since 2020, Feed London has helped 1,500 families and supported 3,650 children by providing enough ingredients for over 35,700 main meals! π΄π₯ π π₯ With ‘We care’ being one of our core values, we couldn’t not get involved in such an important project. After a few initial calls with the client to find out exactly what they wanted, 2/3 of our Production team; Lucy and Alex went up to London to meet and film the Miracles Project Director and Feed London founder, James Burton, Nutrition Director, Christine Bailey, as well as some of the charity’s volunteers.
The promotional video
We filmed at the Feed London HQ, interviewing James and Christine on what the charity does, how they help disadvantaged families/children and how they’re donations work. We delivered the final video in a standard 16:9 format within a 2 week turnaround time. The Feed London team were over the moon with the video we created and we couldn’t be happier about that. Miracles Project Director and Feed London founder, James, was so happy with the final video he gave us a special shoutout! “OMG I LOVE IT – you are brilliant – this is the best film of our work we have ever had!” Watch the promotional video belowππΌor head over to the Feed London website for more information on the amazing charity.π
FAQs about promotional videos
How long should a promotional video be?
The length of your promotional video depends on a few things like the content, purpose and platform – however at DreamingFish, we believe that the ideal duration is usually anywhere between 60 – 90seconds (max!)
Where will my promotional video be made?
When it comes to our editing and animation services, everything is done from our studio based in Surrey, UK, by our talented team of creatives. In regards to filming, we are able to send a crew to any location within the UK or abroad; we can even source a local crew if weβre unable to travel!
Can I share my promotional video on social media?
Of course! In fact, it’ something we strongly encourage all our clients to do. The use of videos on social media is a great way of getting a message across quickly and effectively to large and global audiences. You may find that having different types of videos on your social channels will help to increase awareness and information around your business. Get in touch with us today for more information! βοΈ