Set of promotional product videos for swimwear and goggles company, Zoggs UK. Produced, filmed and edited by Dreaming Fish Productions.
The client
Zoggs are a global swimwear company who specialise in goggles and other swimming accessories. They were first founded in 1992 in Sydney Australia and since then, they’ve become a household name within the industry. In February this year, they contacted us to enquire about a promotional product video for the release of their new Tiger LSR + goggles. These goggles specifically target swimmers with an interest in improving their physical fitness and performance. Zoggs wanted a clear, bright and engaging video, highlighting the key USP’s of these new goggles. We loved this concept and we were excited about the prospect of creating this promo.
Initially, Zoggs wanted a 3D animation for this project but, after a few conversations with them about timeline and budget, we proposed a live-action approach which they LOVED. To keep costs down, we proposed filming at our Surrey based studio, using the real Tiger LSR + goggles (5x colour variations) that Zoggs would send us. In post production, the goggles key USPs would be animated and tracked to the footage, by one of our talented, Motion Graphics Designers.
Making a splash
The shoot went really well and we had a great time playing around with lighting, camera angles and water. We created the final video in 16:9, 1:1 and 9:16 for Zoggs to use on their website, YouTube and social channels. Additionally, we also provided Zoggs with two slightly different versions of the videos; one with the animated USPs and one without. This gave them the flexibility to use whichever one they wanted across their platforms.
Behind the scenes
We had so much fun creating this set up in our Surrey studio. We’re so proud of how the final video turned out. Who knew a spinning tile, blue backdrop, fan, and fish tank could mimic a poolside? A special shout out to the team who worked on this project; well done. This is one of our favourite videos to date.
Client testimonial
“DreamingFish provided a seamless process with extensive creative guidance resulting in a highly polished and professional end product. From beginning to end we have been highly satisfied with the service offered by DreamingFish. On our first call Ana and Helen were keen to offer ideas and showed real enthusiasm and interest in bringing our project to life. Throughout the process, communication was clear and any amendments we requested were actioned to an excellent standard at the first time of asking. The creative team clearly has a firm understanding of their client’s needs.
We are very happy with the final product. A video that clearly reflects our brand identity and the products key features, both conveyed in a highly sophisticated and original manner. We look forward to working with them on our next project.”
– Will Walker
