What Is a Talking Head Video?
Have you ever come across the term ‘talking head’? A talking head is a phrase used to describe an interview-style video that sees one person talking to the camera, either straight-on or slightly off centre. It is set up to look like the speaker is looking directly down the lens, addressing the viewers face-to-face. Because of this, audiences become more engaged as this creates the impression that they are being personally addressed by the speaker.
Where Should You Begin with a Talking Head Video?
If you’re new to the world of Corporate Video Production and you’re looking for a way to get your company or brand recognised, talking heads are one of the easiest ways to start your video journey! You may be wondering ‘what kind of setup will I need for a talking head video?’ or ‘are there any tips or tricks to making them work for our target audiences?’ Here at DreamingFish, our team of talented directors and producers will be able to assist you with any of your video questions or queries. In the meantime, we’ve shared with you some of our industry tips below for what makes the perfect talking heads video!
What are the Benefits of Using Talking Head Videos?
Like many other types of videos, there are lots of benefits to producing a talking head film for your business. We’ve elaborated on a few of them below, so you can start thinking about thinking about whether this is the right approach for your company.
• They’re Cheaper and Easier to Make
The production of a talking head video is fairly straightforward. All you need is a camera, a script and editing software to bring the final video together in post-production. This means they’re faster to create and is a way of keeping your costs down!
• They’re Direct and Generate Better Engagement
Because talking heads aren’t packed with animations and onscreen graphics, it makes it easier for audiences to focus on the person speaking to the camera. This means viewers are more likely to pay attention to what’s being said, rather than being distracted by something else going on on-screen at the same time.
• They’re Great for Microlearning
Microlearning has become a really popular form of educating audiences. It’s all about breaking up topics and subjects into bite-sized pieces that people can easily digest and then apply in their work and everyday life. Setting up a talking head interview with an expert is a great way to cover lots of information from a whole course, for example. You could even create a series of short talking heads which specialise within different subject matters!
• They Add a Human Element
Did you know that we are more motivated to do something when there is someone there to guide us through it? Talking heads add a personal level to your video. Viewers can respond to a speaker’s facial expressions and hand gestures as well as picking up on non verbal cues such as their tone of voice and intonation. As a result, this may cause the audiences to find the video more interesting and engaging. Additionally, the one-to-one nature of a talking head and the fact that it feels like the viewer is being addressed personally, helps to keep people hooked on the video because they feel like the information being shared is just for them (even if the content will be shared with a whole group of people!).
Are There Any Downsides to Using Talking Head Videos?
The only real disadvantage of a talking head video is finding ways of keeping it exciting! Having only one person talking to the camera, from a single perspective, during a long period of time isn’t dynamic enough to keep audiences hooked. If your video is going to feature on your website, you will need to make sure that it is as creative and engaging as it can possibly be. If it’s not, you run the risk of your viewers simply scrolling past or clicking away from the video. Here at DreamingFish, we’ve had the opportunity to create lots of talking head style videos. Below is an example of how you could make yours stand out from the crowd!
How to Structure Your Talking Head Video
Once you’ve got a script in place for your talking head video, the next thing you may need to think about is getting a shot list or storyboard into place. And, when it comes to filming your video, this will be a super helpful element to have as it’ll give you a clear structure to follow on the shoot day. Here are some things for you to consider:
- Who’s in each frame (how many actors or presenters there are in a scene)
- What’s in the scene (the props, text, background colours or visuals, or relevant branding and logos)
- Where the scene is taking place (this isn’t necessary if you want to use a green screen)
- How the scene will be shot (whether it’s a close-up, medium shot, long shot, etc., and whether it’s going to be edited or not)
Working with DreamingFish
Because we work so collaboratively with all of our clients, you and your business will be in safe hands if you choose to work with us. With 50 years of combined experience within the video production industry, our talented team of animators, producers and directors have worked on lots of different videos over the years. You can see examples of our work over on our portfolio!
We’re passionate about what we do, and we want nothing more than to see your brand reach the success it deserves! With your expertise and our specialist skills, we will be sure to create an engaging video that educates and informs your audiences. So, why not get in touch with us today to start your video production journey?
Is Your Production Company COVID-19 Friendly?
We want to make sure that our team and our clients are kept as secure as possible against COVID-19, no matter where we are in the production process. This is why we’ve adapted every part of our service to follow the latest rules, regulations, and guidelines wherever possible.If you’d like to see a full list of everything we’re doing to stay safe at this time, please take a look at our COVID-19 response.
Get In Touch Today!
To learn more about the Video Production services we offer, call us on +44 (0)203 745 0825 or contact us using our enquiry form
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